Branding & identity • packaging & label design
Pablo and Vincent Chevrot are two talented vignerons based in Sampigny-les-Maranges. They lead the family estate established in 1830 with strong convictions.
The first is to (re)discover the geological diversity and quality of the Santenay and Maranges appellations. The second is a sincere commitment to sustainability through exemplary (certified) organic agriculture.
In 2023, we redesigned the packaging for Domaine Chevrot to better express the artisanal, authentic, and advocacy-driven craftsmanship of the siblings. Thus, each label specifies the geological origin of the soils from which the wines originate. The brand block was modernized as part of this project.
We paid special attention to illustration and color choices, which are both soft and deep.
Finally, we created a “badge” featuring the horse as one of the symbols of the estate, present on each label as a guarantee of the unique spirit of the Domaine and its connection with nature.
Jean-David has successfully evolved our image through simple and precise labels that evoke the precision and quality of our wines. They were immediately well-received by our customers.
Pablo & Vincent Chevrot, vignerons
